INTRODUCTION

As allot of you are aware, the Web currently is the top resource to sell a service or product.  In fact the majority of the content on the Internet is targeted towards marketing in some way.  This is terrific if you want to market a product or service.  For instance, many bands and singers are getting noticed because of the Internet.  Youtube is a enormous resource for advertising all kinds of products and services.  Some bands and singers have become quite celebrated of Youtube. 

With new social networking sites popping all the time, like Twitter, MySpace, Facebook, Friendster and so on, there are endless ways to promote your website.  You can brand your product or service easier at present than ever before.  Perhaps you only want to build up your Page Rank (PR), or you would want to show up on the first page of Google.  The majority of people who are doing serious SEO are trying to accomplish three things:

1.  Traffic to their website
2.  To earn money.
3.  Brand their product or services

There are other reasons of course, but essentially it appears these are the key reasons why website owners spend money and time to promote their website.


HISTORY OF INTERNET PROMOTION AND ADVERTISING:  A Short Overview

The history of the Internet advertising might take up a 500 page book.  I simply want to talk about this briefly.  Truth, Internet Marketing has progressed in so many ways over the years.  There was a point in time when you constructed a website and there was no way of promoting it aside from to telling people where to go.  There was no link building or blogging.  Your website just sat there and there were few methods of promoting it.  In the true sense of the meaning you website was “static.”  Ah yes, Google didn’t exist and Netscape was the browser you used.

At present it can be a full time occupation marketing your website so it ranks satisfactory with Google.  What’s more, Google has evolved over time.  I remember when Google used to place a high importance on a static website.   Afterward it changed and put a greater priority on blogs, forums and dynamic content.

Content of the Internet these days takes up something like 48 billion pages! Nowadays Google is being referred to as the Semantic Internet.  This recent Semantic Web is the present trend with Google’s Web 3.0 which is focused on Thematic or Latent Behavioral Indexing.  Sounds a little technological on the contrary it is in truth simple to understand.  Wikipedia notes that with the recent infrastructure of the Internet Google can assimilate additional ways of searching and indexing the web in a more broad method.  Google’s new 3.0  algorithm will be able to determine the reputation and authority (possibly past the link graph and what’s routinely viewed as Page Rank).  A few believe that this more complex search should to return greater significant results faster, however according to Matt Cutts this is not the reason for the current transition into Web 3.0.  Cutts notes that the key aspect of this new algorithm is first and foremost focused on the credibility of websites and where they should be placed in the search engines.
Currently, Google’s new “Web 3.0 algorithm is not entirely implemented yet.  It is valuable to look at one Search Engine Optimization (SEO) techniques that has been around for a long time and will remain to be a worthwhile aspect of SEO in the future. 

BACK LINKS BUILDING FOR YOUR WEBSITE FOR MORE VISABILITY  THE INTERNET:  LINK WHEELS APPROACH EXPLAINED

It is common place for website owners to purchase back links.  Or, you can hire someone to do your back linking.  While this can be a worthwhile thing to do it  repeatedly falls short of the promises made by cheating so called SEO experts.  Why?  Well many back link service providers acquire their  links and sell them to you.  It is frequently easier for them to do this than to look for for high-quality back links.

What scores of people don’t take in consideration is,  these back links repeatedly contain no anchor text and are in the incorrect categories or themes.  Agreed, these links will advance your website however be informed that this upsurge in position will be short lived.  Eventually, you will become conscious that cash you used on this kind of link building is ineffective.  Truth is, Google recognizes these links are from paid linking directories and they take their credit back for those links subsequent to their bot or spider has scanned your website a few times.    

LINK WHEELS THE PAINLESS WAY TO CREATE MASSIVE BACK LINKS TO YOUR WEBSITE

Basic LINK WHEELS are structured similar to a bicycle wheel.  Link wheels are prepared by means of a hub and spokes.  And, all of these spokes and the hub are made with Web 2.0 properties.   Every spoke (Web 2.0 property), is linked together in a circular fashion and each spoke goes to the hub.  The hub can be one more Web 2.0 property or your website.  If your hub is one more Web 2.0 property you would want to link that to your website. 

In actual fact the strength in LINK WHEELS is determined by the Web 2.0 properties utilized.  
To review, all of your spokes would be linked collectively in a circular manner to each other.  These links would only be in a one way direction.   As well, every spoke would be linked to your hub.  Then your hub would link to your website (if you used a Web 2.0 property).
LINK WHEELS can be formed in many ways.  You are only restricted by your imagination.  All the same, many SEO Specialists fail to tell you is that you can take advantage of almost any Web 2.0 property in a link wheel.  Here are a few that you can examination:

Video creation and posting to Youtube.  Place your video in each blog.  Upload your video to additional video hosting sites.

Writing articles and submitting them to article directories like GoArticles or Ezinearticles.  Link the articles to your properties.

Use the profile in your Facebook, Friendster or MySpace account by leaving the URL of your property, hub or website.

Provide tips and provide information on sites like Ehow and Wikipedia make sure to place your URL in the profile page.

Use Squidoo Lenses.  Have one key page and do 4 more on your topic (5 pages in total).  Build up your Squidoo lens and get people to comment on it to make it a dofollow.  Link them to other properties in your wheel and to your hub or website.

Make use of blogs like Blogger.com.  Blogger.com is similar to Squidoo.  Write a long article and get comments on your blog to make it a dofollow.  Link it to one property and to your hub.

Be careful,  that all link wheels have got to be created with dofollow web 2.0 properties.  Properties like Squidoo are initially nofollow.  You have to attain a precise grade with Squidoo to make it a do follow.  You have to create your lens at the beginning and get the points required to begin with before you assimilate it into your link wheel.  If not, you will be working with a defective link wheel with no juice!

All of the information above is meant as a short overview of how to advertise a product or service by means of link wheels.  I tried to make it straightforward although in reality the procedure is more complex and extremely time consuming.  That been said, if link wheels are constructed precisely they can have enormous effects on your SERPS which can drive massive traffic and back links to your website.

Make sure that if you come to a decision to use the services of an SEO professional to create Link Wheels ask them some principal questions regarding link wheels and how they make them.  Without a doubt, if a link wheel is prepared right it will endure as long as you want it.  Also, with just modest upkeep they will continue to guide that traffic to your website forever.  The key to success with link wheels is to take time and do them right the first time.